Recommended Reading PT.3
May 17 2012

Just thought I’d Share a few publications that I’ve been flicking through lately.
Lufthansa + Graphic Design
Deutsche Lufthansa is one of the most important airlines in the world, with a long and diverse history that goes back to 1926. The visual identity of Lufthansa is just as long and diverse. The beginning of the 1960s saw one of the most important steps in the development of corporate communication. The company employed the designer Otl Aicher and his Gruppe E5 student group at the Hochschule für Gestaltung Ulm to develop a visual identity for Lufthansa. It was substantially realized in 1963 and up until the present day counts as one of the most groundbreaking corporate design solutions of the 20th century
The Manual
Three beautiful, illustrated hardbound books a year, each holding six articles and six personal lessons that use the maturing of the discipline of web design as a starting point for deeper explorations of our work and who we are as designers.
Thinking With Type
Thinking with Type is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This revised edition includes forty-eight pages of new content, including the latest information on style sheets for print and the web, the use of ornaments and captions, lining and non-lining numerals, the use of small caps and enlarged capitals, as well as information on captions, font licensing, mixing typefaces, and hand lettering.
The Print Handbook
The Print Handbook is your guide when you’re not quite sure what something will look like when printed. Full of examples, it makes the mistakes so you don’t have to.
Sparkle And Spin
A book about words by Ann & Paul Rand. A beautifully illustrated children’s book originally published in 1957 and recently re-issued.
Alighiero Boetti — Game Plan
Alighiero Boetti (1940–1994) was one of the most innovative artists of the twentieth century. Originally associated with the Arte Povera group in Turin, in the 1960s he made works using materials sourced in hardware stores, shifting by 1970 to create art using drawing, Biro pens, newspaper images and artist’s books. Based in Rome, he travelled constantly to distant destinations including Guatemala, Ethiopia, Japan, and, most frequently, Kabul, in Afghanistan. It was in Kabul that he set up a hotel and commissioned artisans to create embroideries, most famously his ‘mappe’, intricate maps of the world coloured according to political affiliation. Boetti’s work is always poetic and playful, and he enjoyed creating different kinds of games involving time patterns and numeric sequences. At the same time he remained in touch with and inspired by the world around him, responsive to the complex political shifts that took place during the 1970s and ‘80s. Published on the occasion of a major touring exhibition, this comprehensive, lavishly illustrated overview brings together leading international critics and curators, each examining a different aspect of Boetti’s achievements, together helping to explain why he remains both influential and inspiring nearly two decades after his death.
Henri’s Walk To Paris
Henri’s Walk to Paris is the story of a young boy who lives in Reboul, France, who dreams of going to Paris. One day, after reading a book about Paris, he decides to pack a lunch and head for the city. Along the way, Henri gets tired and falls asleep under a tree. And this is when the story gets really charming. What Henri sees, we see, in a flowing panorama of pictures conceived by the eminent graphic designer Saul Bass.






